Furniture HQ: what is it?

Basically there's 2 major sections:

1. BUYING and -services

A one-stop B2B furniture warehouse, with a huge variety of furniture and deco from all over the world.  You name it, we can get it!
We don't just sell, but we give you advice, and offer you packages to run your furniture store successfully.
a. BUY from our Wholesale Warehouse: an eclectic mix of styles and a selection of brands.

If you want to know more, click: 1-stop-warehouse

b. Full concept business solutions / (mini) franchises

If you want to know more, click: shop-packages

c. Sourcing services

If you want to know more, click: you name it, we go it!

2. SELLING to China via our Furniture (brands) platform

We are a platform to develop (Western) brands on the Chinese market.
a. Sell to China your furniture or deco collections. :
read about it here
b. Business Development your brand in China :
read about it here

The name and logo

furniture HQ worldwide furnitureHQ can be : Head Quarters = the central place for your furniture buying

But as the first aim is the local market, and the first products were mainly ethnical styles from all cultures of the world, we've came up with the Chinese name Huan Qiu Jia Ju = World Wide Furniture/Living .

The logo thus represents the World globe, and the "initials" HQ.

The history and concept

Siri, the American associate, has been a trader in Chinese Antiques since the year 2003. As a one man business and Based in Beijing he shipped out several containers per month. In 2006 he expanded and setup his company Asia Home Deco to serve more and better to his customers. became a website focused on product, an online purchasing platform where you can fill up your container with a selection of Chinese furniture from over 20 different factories in and around Beijing.

In 2007 Antoine, the French Associate joined (after 3 years working for a top French multinational in Qingdao)and they've registered the new holding company KNG Asia, with the aim to serve the ever more purchasing requests from outside of China and not only furniture anymore. KNG Asia developed itself as a qualified sourcing agent and quality inspector.
In 2008 KNG Asia setup a joint venture with a French partner AFC Development, to form KNG Wood and focus specifically on lumber a wood related business. The French partner soon brought partners in natural wooden flooring, high end French furniture, etc ...

in 2011, Frederic, the Belgian associate, joined KNG Asia (after working 4 years in Beijing's furniture industry) with the aim to develop some of his own projects. With an investment of capital Asian Home Deco rented it's own warehouse and started buying stock, paving the way for the major project of Furniture HQ.
Frederic experienced in his previous job the need in China for a furniture and deco market offering styles previously unknown to Chinese society. Retailing European antiques and Indian classical furniture, he got request to sell these at wholesale conditions to Chinese small entrepreneurs who either don't have the knowledge, visa or the capital to procure abroad themselves. At the same time collaborations were taking shape with the first 2 major partners: D&M Depot and BLISS.
As the concept of Furniture HQ gets heard and with the power and experience of KNG Asia and it's team, more and more partners step on board and the sales forecasts are bright.
A list of the services KNG Asia 's departments have to offer:
- wholesale
(buying buying buying!)
- sourcing
- QC
- market entry services
- brand positioning and registration
- reps office management
-  localization of your sales and marketing
- franchising services
- factory auditing
- ...